Social posting makes it easier to build your presence on Instagram. Zeely turns your product images into ready-to-publish posts and Reels, helping you reach new audiences without paying to promote your content.
Before you get started, connect your Instagram account to Zeely. Your account must be a public professional profile, either Business or Creator. Once your profile is ready, follow the green arrows in the steps below.
Here's how to do it:
Log in to your Zeely account: https://app.zeely.ai/
In the left-hand menu of your Zeely dashboard, find Social media and click Social posting. Then, click Start posting.
When Zeely asks where you want to publish your content, choose Instagram.
If this is your first time launching a campaign, Zeely will ask you to connect your Instagram account. Make sure you’re logged in to Instagram in your browser and that your profile is set up as a Business or Creator account.
Follow the on-screen instructions from Instagram and grant the necessary permissions so Zeely can post your videos as Reels.
See that green arrow? Select Business or Creator as your account type.
Yep, right where the green arrow points!
You're almost done, just choose a category that describes your business or work.
Trust the green arrow — it’s never wrong.
Next, review the permissions requested by Zeely Posting-IG. Keep the permissions needed to access your media and publish content enabled, then click Allow.
Once Instagram sends you back to Zeely, your account is connected. You will not need to go through this setup again each time you create a campaign.
On the calendar, hover over the date when you want your content to be published. Click Create post.
Choose the media you want to promote. You can either use existing media from your gallery (it can be an image ad or a video ad) or create new and start from scratch.
Just above, you’ll see a set of filters to make things easier to navigate. Tap Publish to to choose where your ad will go — Instagram, TikTok, or both. In the next section, you can pick the product you want to promote and choose the ad type, whether it’s a static image or a video.
If you want to create a new ad instead of using media from your gallery, tap Create new. In the modal, choose the format:
Reels to create a new Talking-head avatar
Post to create a new Image ad
You can leave the campaign before launching it. Zeely will save your progress as a draft, and you can come back later and select Launch from the three-dot menu.
Zeely will put together the initial campaign details for you, but you can adjust the schedule before moving on.
To change the date or time, click the arrow next to the start date and time. Select a new date and time from the calendar, then click Apply.
Note: Avoid scheduling the same creative more than once. Publishing it manually as well as through Social posting may result in duplicate posts.
In just a few seconds, Zeely puts together your posting schedule.
Do a final check to make sure everything looks just right before launch. To review all the details, tap Edit post.
When everything looks good, click Save.
When you’re ready, click Launch campaign and let Zeely fill in your calendar.
After setup, you’ll see all your scheduled posts with their dates and times.
If you need to make a change before something is published, select the post on the calendar and update its details. You can also add or adjust tags and use the calendar view to keep track of everything you have lined up.By the way, do not forget to play with tags. You can also check the calendar view to see all your scheduled publications in one place.
Tip: When planning content for several days, consider using different Reels instead of repeating the same one. This helps keep your audience engaged and can improve overall performance.
Want to try TikTok too? Learn how to launch your ads on TikTok.
Your Instagram campaign is now scheduled. If you run into a problem or need help reviewing your setup, contact our Support team at [email protected].